How do I create contact segments for the newsletter?

Segments are reusable contact groups. DYNAMIC: recalculated on each send from the criteria (membership updates itself). STATIC: a fixed list of contacts you pick.

1. 1Go to «Marketing → Newsletter → Segments» and click «New segment».
2. 2Choose the type (dynamic or static) and add conditions one by one.
3. 3Combine them with «ALL (AND)» or «ANY (OR)», and set each to «Include» or «Exclude».
4. 4Criteria: tags, status, inactivity, sign-up date, last trip, birthday, owner, proposal country, proposal name and value.
5. 5In a static one, search contacts and add/remove them manually.

Consejo: «Exclude» is handy to email everyone EXCEPT those with the «do not disturb» tag, for example.